Real Stories: How to turn $1300 into $45,000
As with all the Real Stories we post on this blog, thefollowing is a true story about our clients which they have read,approved and contributed to. Enjoy!
Matt had a beautiful bungalow in West Edmonton; when work took him to the West Coast he decided to hang on to the bungalow and rent it out. Within six months the tenants had turned his beautiful bungalow into a not-so-beautiful mess and Matt decided it was time to sell.
He requested an online evaluation through our web site, and interviewed three real estate agents, one of whom was personally recommended to him. The first two agents recommended list prices of $310,000 and $315,000. He then met with us, and we explained our Sell Your Home For More Program and recommended he spend about $1500 updating the home. With the upgrades we recommended a list price of $324,800 and predicted our marketing program would generate a sale price well above the list price.
Matt was only in town for the weekend, so he was not able to replace the carpet in the basement, which was our number one recommendation to get more for his home. We knew that carpet could make the difference between a list price offer, and a multiple offer situation that would drive the price up. So we sourced out the carpet, and an installer and had the new carpet in place the following week for about $1300. With the help of Matt’s parents painting a few areas of the home, making some minor repairs, and cleaning a blue streak, Matt’s home looked fantastic.
A professional virtual tour, video home show, online marketing, and a killer negotiation strategy lead to a sale price of $355,000 – $45,000 more than one of the other agents had suggested and $90,000 higher than comparable homes in the area!